01 The brief
A storefront for a performance sportswear label. Two things mattered. It should look like a brand, not a template. And buying should be fast enough that nobody loses momentum between a product and the bag.
E-commerce · Sportswear · 2026
STRIDE
A direct-to-consumer sportswear store with a cart and checkout we wrote ourselves, so nothing stalls and nothing sends you off to a separate page.
Visit the live site stride-42o.pages.dev02 The cart and checkout
The catalogue filters by category and collection the moment you click. Product pages handle size and colour. The cart lives in the browser, so it updates as soon as you add something and it's still there after a refresh.
Checkout runs in three steps: details, delivery, payment. It checks each field as you fill it and never leaves the page. It's built for a phone first, with a single accent colour doing most of the work. Paying is a few taps from anywhere on the site.
The results
- <1s
- Time to interactive
- 3-step
- Guided checkout
- Persistent
- Client-side cart
- 0
- Cumulative layout shift
Highlights
- Custom storefront
- Catalogue & instant filtering
- Persistent cart
- Multi-step checkout
- Responsive brand system
This project is an example project created to showcase our design and development capabilities.